Lacoste is a high-end lifestyle brand with a sport-inspired collection of clothing, footwear, fragrance, leather goods, watches, eyewear and, most famously, polo shirts.
The Lacoste legend was born in 1933 when tennis champion Rene Lacoste famously replaced the long-sleeved starched shirts worn on tennis courts with a relaxed polo shirt. Nicknamed The Crocodile by the press in the late 1920s, when he was a multiple Grand Slam tennis champion, Lacoste made it the logo of his famous polo shirt.
More than 80 years later and the crocodile logo is worn on and off the playing field. Today, Lacoste is so much more than just an iconic shirt; it is a lifestyle choice for men, women and children. From leather trainers and plimsolls to daywear, sunglasses and bags, the French brand has a devoted following for its relaxed elegance and casual style.
The footwear collection includes the highly sought-after Carnaby Evo classic leather trainer, which is inspired by the world of tennis. Other popular styles include the Marice slip-on in crocodile print for women, and the Misano low-rise sneaker in leather and suede for men.
The clothing collection for men, women and children features long and short sleeved polo shirts, chinos, shorts, dresses, trousers, skirts, jackets, swimwear and sportswear. Lacoste’s timeless, high-quality designs remain true to their sporting roots, and continue to reinvent timeless classics in a range of contemporary and seasonal colours.
There is also a range of fragrances, such as Eau de Lacoste and Lacoste Pour Homme, and a line of leather goods including designer purses, wallets, belts and handbags.